If it feels slightly awkward, you’re probably close to progress.
Growth rarely feels smooth. In fact, the moment something feels uncomfortable is usually the moment you’re right where you need to be.
Organisations avoid uncomfortable truths because comfort feels efficient even when it’s not. Silence feels polite. Consensus feels productive. Familiar thinking feels safe.
But safety isn’t where innovation or clarity live.
When leaders create environments where uncomfortable truths can be spoken respectfully and thoughtfully, without punishment, the quality of decisions skyrockets. Risks become clearer. Assumptions become visible. Better ideas surface.
This is Diversity of Thought in action, not the poster on the wall.
Weird Wisdom® plays an important role here because it calls out something most people avoid: discomfort is part of the process. If thinking differently feels easy, it’s probably still familiar. The principles behind Weird Wisdom® help you build tolerance for uncertainty, paradox, and failure as learning rather than evidence of weakness.
The uncomfortable truth isn’t meant to shame or blame.
It’s meant to elevate.
Sometimes the thing no one wants to say is the exact thing that needs to be said.
So ask yourself:
What truth is sitting just under the surface and what would improve if it was brought into the daylight?
That’s where progress begins.

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